There is little official national data produced that gives an indication of how the attractions sector is performing throughout the year. In January 2006, VisitBritain commissioned the England Attractions Monitor, an online panel to help provide the attractions industry with rapid feedback on current trends in visits to attractions in England.
Following a successful first year, the survey was enhanced in 2007 to incorporate not only recent visit trends but also questions relating to business confidence for the forthcoming quarter:
Visit expectations for own attraction;
Opinion of business prospects for attractions industry generally;
Opinion of business prospects for own attraction;
Reasons for own attraction's business prospects.
The survey is published at the end of each quarter.Publication dates 2010 are
Q1 - 21st May 2010
Q2 - w/c 22nd August 2010
Q3 - w/c 21st November 2010
Q4 - February 2011
2010
April - June 2010 - Hot Topic Question on Marketing spend and VAQAS membership
January-March 2010 - Hot Topic Question on Impact of Economy
2009
2008
2007
2006